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ARSENAL 23-24 KIT LAUNCH

UNDER THE LIGHTS

2023 - 2024

Arsenal Kit Launch : Sports Direct Football

UNDER THE LIGHTS

Under The Lights. Arsenal will welcome back Champions League football for the first time in since 2017 and this kit launch is inspired by those nights that create such atmosphere for players and fans worldwide. Champions League nights create some of the greatest memories for both players and fans, there's just something romantic about playing on the biggest stage under the midweek stadium lights. It was this sense of theatre that inspired the set design.

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ARSENAL 23-24 KIT LAUNCH

2023 - 2024

PRODUCTION : TILL DAWN AGENCY

No items found.

Arsenal Kit Launch : Sports Direct Football

TILL DAWN is an independent London based Creative Agency, creating purposeful and pioneering content for global brands. 

PRODUCTION

DESIGN

STRATEGY

CREATIVE

TILL DAWN is an independent London based Creative Agency, creating purposeful and pioneering content for global brands. 

PRODUCTION

DESIGN

STRATEGY

CREATIVE